The original council letter headed paper was printed in a three-colour print process – black text, green and blue logo. As part of the council’s new corporate style which was introduced in September 2007, the letterhead was redesigned.
Idea – Redesign the letterhead in a single colour to reduce printing costs.
Results – Letterhead now just in grey, the new corporate colour. The cost of buying 1,000 sheets of letter headed paper has dropped from £50 to £26.
Thanks to Newark and Sherwood District Council for this example